Spider-Man: Brand New Day, the latest installment of Marvel’s famous superhero, has grossed more than 800 million euros at the box office since its release last Wednesday, July 29, in cinemas worldwide. The United States and Canada lead ticket sales with 355 million dollars (more than 306 million euros), according to data collected by the auditor Rentrak. In Spain, just on the first day, it earned 3.2 million euros, a figure that makes the debut the best opening day in the history of cinema in this country. By the weekend, it had earned more than 13 million, according to Comscore data.
Tom Holland plays Peter Parker for the fourth time and becomes one of the actors with the most box office pull. The film, directed by Destin Daniel Cretton, receives good reviews with a 90% on Rotten Tomatoes and an ‘A’ rating on CinemaScore.
The film, once again starring Tom Holland and distributed by Sony Pictures, thus manages to become the second most lucrative worldwide opening in film history. In the case of the US, it has broken figures not seen since the pandemic. It is only surpassed by another superhero movie, Avengers: Endgame, which earned 1.6 billion dollars at the global box office (more than 1.308 billion euros).
Internationally, Spider-Man: Brand New Day has earned 572 million dollars (493 million euros) in ticket sales during the opening weekend, with China leading the international markets with 121 million dollars (104 million euros), according to studio data, followed by the United Kingdom (49 million dollars), Mexico (38 million), and India (31 million).
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Paul Dergarabedian, market trends manager at Rentrak, said last Friday that the franchise is approaching 10 billion dollars in worldwide gross box office revenue, which speaks to the character’s appeal. Greg Durkin, founder and CEO of entertainment industry research firm Enact Insight, said the film’s central themes — loneliness, isolation, and overcoming difficulties — especially resonated with Generation Z viewers. “Right now there is a mental health crisis among young people in our country, which is especially severe among young men. There is a friendship crisis,” Durkin said. “The pandemic generated a series of ripple effects that we have not yet fully documented, much less addressed. This film touches on really important issues.”
The film, which also features Zendaya and Mark Ruffalo, has managed to surpass in a single weekend the total amount earned over two weeks in cinemas by The Odyssey. In the case of Spanish cinemas, in just 24 hours, the film nearly matched the first weekend earnings of the highest-grossing titles of the year in the national market: The Odyssey, by Christopher Nolan (4.4 million euros), and Super Mario Bros (4.9 million).
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